Kids do many things at games, like eat pie at halftime or make sure their fantasy team moves are made on time. There are smartphone apps that let you place bets. You don’t have to go to a bookmaker anymore because these apps let you do it from home.
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There is no doubt that gambling is common in English football. Some teams in England’s top division (the Premier League) don’t have names of gambling businesses on their shirts this season. Only nine of the 20 teams in the top division have these names on their shirts. There will be a lot of betting companies on team shirts, advertising hoardings, and even stadium names. You’ll also see a lot of betting companies during the ad breaks this season.
According to some critics, young people are being taught bad things.
People in charge of football may have a conflict of interest because professional footballers are a high-risk group for getting into trouble with gambling.At an alarming rate, ads for gambling are being shown to kids, which is very bad.
The deputy leader of the Labour Party, Tom Watson MP, is worried about this.
This World Cup has been “great,” but “the blitz of gambling ads on TV and social media that thousands of kids will have seen” is one drawback, said the man.
Football clubs with betting sponsors are still “worrying,” a professor at Gambling Watch UK says, even though the percentage of clubs with betting sponsors has dropped since 2011.
For Kane, there are chances.
A lot of people now think that gambling is a part of sports fandom and a way to show how much they care about a favourite team or sports team.”
Marc Etches, the CEO of Gamble Aware, has said the same thing. Some people think that the only way to enjoy football is by betting money on it, which is both weird and scary, “he said that. “A discussion about how we do this is critical right now. We’re not going to talk about betting on football while we watch it.”
Advertisements are the primary source of money for commercial broadcasters that show live games from the Premier League, EFL, and European leagues. Ads for gambling companies show up in ad breaks and during live TV shows sponsored by gambling companies.
According to the Advertising Standards Authority, they are in charge of the content of ads, but not how many ads there are. This is not a job for the Authority or any other group. The Gambling Act 2005 allows promoting gambling as an excellent way to spend time.
Advertising must follow strict rules that don’t allow commercials to be aimed at minors or to show information that isn’t appropriate. The ASA told us that gambling companies have a voluntary policy that doesn’t advertise live sports events before the 9 pm watershed.
Then, no one in this place is breaking any rules. Ads for gambling can be shown before the watershed during live sports events, as long as they don’t specifically target people under 18. If an ad’s content is more appealing to people under 18, it has a “special appeal” to them. This is what the ASA said in a 2015 decision.
People under the age of 18 don’t always watch live sports.
One in ten athletes said they gambled to “fit in,” one in four said their teammates encouraged them to do so, and nearly one-third said their team’s connections with the gambling business “encouraged” them to bet when they were asked about it.